How to Promote Your Freelance Services With a Low Budget

Freelancing has become a popular way to work in recent times. With the flexibility to work when it suits you, get paid well, and work with some great brands and companies, what’s not to love? These reasons have attracted a lot of people to freelance roles which has created competition.

There are many industries that have a high demand for freelancers including social media management and graphic design, but with more than two million freelancers in the UK alone, how will your services stand out from the rest?

Fortunately, we have all the answers. So, even if you’re working with a low budget, we have the tips and tricks to get your name out there and attract companies to use you and your top-notch skills. Read on to find out how you can promote your freelance service with a low budget.

Why go freelance?

We’ve briefly touched on why you may consider going freelance, but here are all of the benefits you’ll get from doing so:

1. Choose who you work with

2. Take control of your workload

3. Flexible

4. Exposure to a variety of industries and niches

How to promote your services

If you’re just starting as a freelancer, then you’ll most likely have few contacts. This means you’ll need to find cost-effective ways to promote your services to get your foot in the door. Here’s what you can do.

Use social media

Social media is one of the best free tools to use as you can reach a huge audience without spending any money. Sign up for all of the popular social channels and create aesthetically pleasing accounts that showcase your services.

Ensure followers know how to get in touch with you on your social channels too by putting your email or phone number on each page.

Business cards

As a freelancer, you’ll be constantly trying to meet people at conferences and events to inform them of the skills you could bring to their business. Once you’ve left a good impression, hand them a well-designed business card, so they can easily get in touch with you. Be sure to include all contact details and a link to your website.

Ask your friends and family for referrals

As many say in business, it’s often not what you know but who you know and that certainly applies to freelance too. If your friends or family work for a company that may benefit from your services, encourage them to tell their bosses what you can bring to the table. This is a great way to get your foot in the door and a chance to impress your friends, family, and bosses too.